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Privacy Policy

This document governs the Privacy Policy of the www.vitalizelabs.com website, effective September 07, 2021.



BETWEEN:

VITALIZE LABS

AND

The individual or legal entity proceeding to visit and/or purchase products or services from the Company (the "Buyer" or the "Customer").





COLLECTION OF PERSONAL INFORMATION


When you visit the Site, we collect certain information about your device, your interaction with the Site and the information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as "Personal Information." See the list below for more information on what Personal Information we collect and why.

 

Device information



Examples of personal information collected: web browser version, IP address, time zone, cookie information, sites or products you visit, search terms and how you interact with the site.

Purpose of collection: to load the site accurately for you, and to perform site usage analysis to optimize our site.

Collection source: collected automatically when you access our site using cookies, log files, web beacons, tags or pixels.

Disclosure for marketing purposes: shared with our Shopify processor.

 

Order information



Examples of personal information collected: name, billing address, shipping address, payment information (including credit card numbers, e-mail address and telephone number).

Purpose of collection: to provide you with products or services to fulfill our contract, process your payment information, arrange shipping and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and where consistent with preferences you have shared with us, provide you with information or advertisements relating to our products or services.

Source of collection: collected from you.

Disclosure for commercial purposes: shared with our Shopify processor.

 

Customer support information



Examples of personal information collected: name, billing address, shipping address, payment information (including credit card numbers, e-mail address and telephone number).

Purpose of collection: to provide customer support.

Collection source: collected from you.

Disclosure for commercial purposes: none.

 

Minors



The site is not intended for persons under the age of 18. We do not intentionally collect personal information from children. If you are the parent or guardian and believe that your child has provided us with personal information, please contact us at the address below to request deletion: hello@vitalizelabs.com.



Sharing personal information



We share your personal information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

We use Shopify to power our online store. You can learn more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.

 

We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to protect our rights.



Behavioral advertising



As described above, we use your personal information to provide you with targeted advertising or marketing communications that may be of interest to you. For example:



We use Google Analytics to help us understand how our customers use the site. You can find out more about how Google uses your personal information here: https://policies.google.com/privacy?hl=en. You can also disable Google Analytics here: https://tools.google.com/dlpage/gaoptout.



We share information about your use of the site, your purchases and your interaction with our advertisements on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (to which you may consent, depending on your location).

 

For more information on how targeted advertising works, you can visit the Network Advertising Initiative ("NAI") education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can disable targeted advertising by :

FACEBOOK - https://www.facebook.com/settings/?tab=ads

GOOGLE - https://www.google.com/settings/ads/anonymous

BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]

In addition, you can deactivate some of these services by visiting the Digital Advertising Alliance deactivation portal at: http://optout.aboutads.info/.

Use of personal information



We use your personal information to provide our services to you, including: offering products for sale, processing payments, shipping and fulfilling your order, and keeping you informed of new products, services and offers.

 

Legal basis



In accordance with the General Data Protection Regulation ("GDPR"), if you are a resident of the European Economic Area ("EEA"), we process your personal information according to the following legal bases:

Your consent ;

Performance of the contract between you and the site ;

Compliance with our legal obligations;

To protect your vital interests;

To perform a task carried out in the public interest;

For our legitimate interests, which do not override your fundamental rights and freedoms.



Retention

When you place an order on the site, we will retain your personal information for our records unless and until you ask us to delete that information. For more information on your right of deletion, please see the "Your rights" section below.

 

Automated decision-making



If you reside in the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), where such decision-making has a legal effect on you or significantly affects you.


We engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.


Our Shopify processor uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.


Services that include elements of automated decision-making include:

Temporary list of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
Temporary denial list of credit cards associated with denied IP addresses. This denylist persists for a small number of days.

 

Sale of personal information



Our site sells personal information, as defined by the California Consumer Privacy Act of 2018 ("CCPA").



Your rights



RGPD

If you reside in the EEA, you have the right to access the personal information we hold about you, transfer it to a new service, and request that your personal information be corrected, updated, or deleted. If you wish to exercise these rights, please contact us via Shopify.


Your personal information will first be processed in Ireland and then transferred outside of Europe for storage and further processing, including in Canada and the United States. For more information on how data transfers are RGPD-compliant, see Shopify's RGPD white paper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

 

CCPA



If you reside in California, you have the right to access the personal information we hold about you (also known as the "right to know"), to transfer it to a new service and to request that your personal information be corrected, updated or deleted. If you wish to exercise these rights, please contact us via Shopify.

If you wish to designate an authorized agent to submit these requests on your behalf, please contact us via Shopify.



Cookies



A cookie is a small amount of information that is downloaded to your computer or device when you visit our site. We use a number of different cookies, including functional, performance, advertising and social media or content cookies. Cookies enhance your browsing experience by enabling the website to remember your actions and preferences (such as login and region selection). This means you don't have to re-enter this information every time you return to the site or navigate from one page to another. Cookies also provide information about how people use the website, for example whether this is their first visit or whether they are a frequent visitor.


We use the following cookies to optimize your experience on our site and to provide our services.

 

The length of time a cookie remains on your computer or mobile device depends on whether it is a «persistent» or «session» cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in different ways. Please keep in mind that deleting or blocking cookies may have a negative impact on your user experience and some parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies via your browser commands, which are often found in the «Tools» or «Preferences» menu of your browser. For more information on how to change your browser settings or how to block, manage or filter cookies, see your browser’s help file or on sites such as www.allaboutcookies.org.

 

In addition, please note that blocking cookies may not completely prevent the way we share information with third parties such as our advertising partners. To exercise your rights or refuse certain uses of your information by these parties, please follow the instructions in the «Behavioural advertising» section above.



Do not follow



Please note that due to the lack of constant industry understanding of how to respond to the “Do Not Track” signals, we do not change our data collection and use practices when we detect such a signal from your browser.



Changes



We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.



Contact



For more information about our privacy practices, if you have any questions or would like to make a complaint, please contact us by email at contact@vitalizelabs.com




Last update: April 26, 2023


If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: https://ico.org.uk/make-a-complaint/